By Edward Lubrook

 17 April 2009

If you asked me after a few too many glasses of wine what I really love about this business, and why I am spiritually connected forever, it would be that we give people a chance for reveal their true greatness.

In a world awash with discrimination and restricted opportunities for success, we give people that honest chance. I adore that people can join a company and achieve beyond their wildest dreams.

And more importantly, they will ‘grow’ beyond what they ever expected. And the irony of this statement is that I have probably the least discrimination against me and are offered more opportunities than most on this planet. The world is open to us white, tall, educated, confident, able-bodied, western men. Yet I hate the discrimination this represents and laugh at their arrogance given the mess they have got the world into.

To truly LEAD in our business, you must love our opportunity for ‘personal greatness’, as Stephen Covey calls it. It means that you must fundamentally and completely believe in the inner potential of people, no matter what you see in front of you.

 Vitally, you must resist your urge to prejudge them as the annals of Direct Sales/Network Marketing is full of examples of the ‘unlikely superstar’.

 And be warned that the biggest problem with prejudgement is not in recruitment, it is after they join when they are building confidence to succeed. Why not have a honest look at how you perceive people today. Do you actually believe in people or is it just a show?

The best recent example of people’s prejudgement came from the UK TV show ‘Britains got Talent’. It’s a classic. http://www.youtube.com/watch?v=9lp0IWv8QZY

It starts with hope Everything in our business begins with HOPE.

Whether someone wants to buy your products and/or join your business, they do so with HOPE. You sponsor this person, prepared to invest your important time, based on HOPE.

I think [and hope], it is symbolic that my first blog is published at Easter Time. Which for us Christians symbolises HOPE. Whilst LOVE is the most powerful forces, it cannot survive without HOPE.

It is not a coincident that EasterTime moves each year with nature and occurs at the start of Spring Time. One would have thought that the death of Jesus would on a set date, I think it doesn’t because the purpose is symbolic to mean Spring Time.

The time of HOPE and Investment in our future harvest. Whatever level you are in this business, from Owner/CEO to new person, NOW is the time to investigate what you HOPE for out of this business. It is a better time than New Year.

I am sure you feel more like dreaming bigger and investing bigger NOW. So take a hour today and write down what you HOPE for.

It is a glorious time for our industry. The future has never been brighter. HOPE BIG.

Carpe Diem – Seize the Day!

USANA Australasia Autum 2009 Magazine http://www.usana.com/media/File/ANZNewsletter/ANZ/autumn_09_ANZ_MAG_final_LR.pdf

To Your Success

 Jackie Khor

“Enabling people to achieve their Vision”

Brisbane, AUS

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