Now that the Community site is up and running, I’ve got some time available and I want to make it up to you.

Over the next few days, I’m going to share some of the most valuable and lucrative lessons I’ve learned in this industry over the past 10 years about building and running duplicatable marketing systems for network marketing… Lessons that eventually allowed me to go from waiting tables, to 7-figures in less than two years.

100% good ol’ fashioned content that’s disgustingly good, so pay attention. What you’re going to learn here this week is completely taboo, never taught, and can make you filthy rich…

My Definition Of A System: “A Procedure Or Process For
Obtaining A Desired Result In A Predictable Manner.”

When I think of a system, I think of a machine that produces a predictable result time after time, after time, with little to no variation.

Predictable results are dependent upon consistent variables, logic, and numbers.

People are not machines. We are emotional creatures. Unfortunately, all emotion is illogical, and that emotion brings an element of unpredictability into any system.

This element negates any, and all previous systemization that was in place up until that human intersection point. Once the process reaches the person, the end result becomes unknown, no matter how great the attempts at creating a predictable system.

If you’ve ever ordered a hamburger with no mustard, only to find that your patty is dripping with the yellow condiment as you drive away, you’ve seen the end result of the human element, in what is otherwise, a perfectly mapped-out and coordinated system.

This unpredictability can never be eliminated, but it can be reduced through training, tools, and structured behavioral patterns.

Our end goal with any system is a “duplicated result”.

A successful business in the networking industry is obviously dependent upon a massive group of people, duplicating a marketing process that leads to the desired result, which is a purchase being made.
Unfortunately we have to deal with the fact that 90% of the people in any organization are running their businesses with a 1st grade level education in marketing.

Left to their own devices, these people will fail, and the desired result will not be produced in a predictable consistent manner.

The solution is obviously a “system” that’s been developed by marketing professionals that people can use that will increase their chances of duplicating the desired result to an acceptable level.

This campaign is then “scaled” on a massive level by providing a replicated copy of it to all distributors for a monthly fee.

Ahhhh…. But if it were only that easy. There’s SO MUCH MORE than meets the eye when it comes to creating these little holy grails of duplication which is why so many companies FAIL despite their valiant attempts at putting together a system for their distributors.

None-the-less, some DO succeed and enjoy WILD success, resulting in massive growth and duplication for the primary company, its distributors, and your team.

And if YOU happen to be the person who owns the system, you may suddenly find yourself making more money, faster than you’ve ever made it in your life.

Study The Past To Find The Secrets To Success.

Most of you have already heard about the MLM System Formula course that we’re making available to 15 people this week at an 80% discount. (Click here to learn how you could be one of them).

Well in that course, I spend a large amount of time dissecting six of the most successful systems to ever hit this industry with the understanding that if you can find the common reasons for success that each of them share, and the common reasons for their eventual demise, you can duplicate their results with your system and avoid the failure.

For example, one of the systems I dissect is Sea Silver. I’m not going to reveal everything that made this system run so well in this email, but here are a few nuggets…

Sea Silver is a liquid nutrition product that was brought to the market around 2002.

The company sputtered along until it was discovered by Brett Rademacher, a leader in the industry with a deep background in direct response marketing.

In 2003, Brett helped launch the Sea Silver Radio Co-op which generated incredible momentum within the company, taking them from several hundred thousand dollars in sales per month, to over $20,000,000 PER MONTH.

Here’s a look at Sea Silvers website traffic stats from Alexa. You can see the explosion of activity from 2003 to 2004. A gradual downward trend continues until mid 2004 when it drops to nothing.

There are three forces in play here…

1: Brett and his team created a fantastic, duplicatable marketing system with their radio co-op which is what caused the spike in activity and sales.

2: We have the eventual demise of the company brought on by the FTC for false claims made in these radio ads.

3: And in between these two events, we run into the gradual decline in the system’s effectiveness due to the “Law Of Diminishing Returns” which is what I want to talk about right now.

Last week, I told you about an interesting thread that was started on the Advanced Training Forum at MagneticSponsoring.com. Here’s the link to the discussion…

Another Paradigm Shift In Network Marketing

The primary question was regarding the recent proliferation of  “We’ll do all the work for you”, systems.

Here Is The Response I Posted…

The fact is, nothing has changed, and it never will because we’re not talking about marketing systems or technology here, we’re talking about human social dynamics, and the 80/20 Rule.

There is only 1 kind of person who will ever make money in network marketing: The Leaders who make up the 10%-20% group.

“We’ll do it for you” systems will always explode into the market place with a bang because they appeal to 80%-90% of the population who are simply employees pretending to be entrepreneurs.

You see, every decision a person makes is designed to avoid pain or acquire pleasure.

“We’ll do it for you” systems appeal to both aspects: They allow someone to avoid the pain of learning new skill sets, and acquire the pleasure of having everything provided to them without effort.

And honestly, everything would be just fine if it weren’t for one pesky little problem called the “Law Of Diminishing Returns”

Every MARKETING campaign eventually falters because of this law.

If a system is effective and producing results, it will attract more people. As more people join, the exposure of the system continues to increase. As that happens, the most targeted prospect pools become saturated and lead costs increase. This causes people to expand their marketing to less targeted groups, which leads to fewer leads and a higher costs. The “returns start to diminish”.

This happened with Dead Doctor’s Don’t Lie. This happened with the XanGo 3-Step Plan. This happened with the Sea Silver Radio Program. This happened with Herbalife. This happened with LLI. It will happen to Ty’s system and it will happen to Jay’s as well.

Eventually, the campaign becomes so widely known and saturated, that it can’t sustain itself, and that’s when the little guys at the bottom leave for the next shiny thing and your group disappears from the bottom up.

I’ll prove it… Name ONE system that was released just 2-3 years ago that’s still going like gang-busters today?

THERE ISN’T ONE!

Remember this… “The Faster It POPS, The Faster It DROPS!”

So if you know that’s coming, what do you do?
You’ve got to build your organization based on the product or YOU as a leader, and not the system. Why?

If people join your company or group because of the marketing system, they will leave as soon as the system results start to diminish, (which WILL happen).

If they joined because of your relationship with them, or the product first, and THEN plug into a system, they will stay as loyal product users, keeping your organization and paycheck intact.

Remember, you can beat saturation and the law of diminishing returns by practicing Magnetic Sponsoring and marketing YOU.

There’s only one of you in the entire world so you really don’t have any competition at all. All you have to focus on is getting YOU and your story in front of as many people as you can and you can build any business you want.

Now that brings us back to the beginning of point…

The only people in this industry who make money are the leaders. In the case of the “We’ll do it for you” systems, who do you thinks really making the money here? The leaders who CREATED and run the system of course.

So my point is this…

The “age of personal branding and Magnetic Sponsoring” will NEVER die because that’s the ONLY TIMELESS way to truly build a real and lasting business.

The “new paradigm shift” towards “We’ll do it for you” systems isn’t a shift at all. It’s just a recycled marketing pitch that’s been used for DECADES which is designed to appeal to the 80% crowd who will never do the work to become a real business owner.

Instead of teaching people how to fish, they are just selling the first to them by the boatload which is a very lucrative approach for any marketing leader to take. It’s just important to realize what’s happens to all systems and the decide which group of people you want to be in…

Do you want to be one of the leaders providing the fish or one of the guys buying them?

If you want to be the guys providing and selling the fish to the market, stay tuned because that’s what we’re going to talk about next time!

- Mike Dillard

P.S. If you want to learn how to explode your downline and make a ton of money in the process, make sure you take advantage of this offer and apply for one of the 15 copies of the yet-to-be-released, “MLM System Formula” I’ve made available at an 80% discount.
Applications are due by Wednesday so click here for the details!

Before I discovered Magnetic Sponsoring and MLM Traffic Formula, I began my journey to marketing mastery by picking up a famous book by Jay Conrad Levinson.

It’s called “Guerilla Marketing”, and it made me realize what I had been denying to myself through all my struggles in network marketing.

When I went to the bookstore and picked it up off the shelf, I was finally admitting to myself that I knew absolutely nothing about advertising and lead generation.

Was it any wonder I was throwing away all my hard earned money on purchased leads? Or that I was getting used to being chased out of parking lots for placing flyers on windshields?

Levinson shares several secrets in his book on how to effectively market a small business. Most of the concepts he talks about apply to offline advertising techniques that could take months to be effective.

Fortunately, the internet has changed the face of marketing forever. In his book, he argues that you can rarely expect to see results of lead generation for your business in just a few days or weeks.

Not the case anymore…

Now you can see results within minutes using pay-per-click advertising. However, he does make a point that still applies today. There needs to be consistency in your advertising efforts to see the results you’re looking for.

Most people will not buy your product or join your business at first glance. They need to see it repeatedly. Here’s the expectation that Jay Conrad Levinson describes in his book that may open your eyes:

1. The first time a man looks at your ad, he doesn’t see it.

2. The second time, he doesn’t notice it.

3. The third time, he is conscious of its existence.

4. The fourth time, he faintly remembers seeing it.

5. The fifth time, he reads the ad.

6. The sixth time, he turns up his nose at it.

7. The seventh time, he reads through it and says “oh brother!”

8. The eighth time, he says, “here’s that darn ad again!”

9. The ninth time, he wonders if it amounts to anything.

10. The tenth time, he will ask his neighbor if he has tried it.

11. The eleventh time, he wonders how the advertiser makes it pay.

12. The twelfth time, he thinks it must be a good thing.

13. The thirteenth time, he thinks it might be worth something.

14. The fourteenth time, he remembers he wanted such a thing for a long time.

15. The fifteenth time, he is tantalized because he cannot afford it.

16. The sixteenth time, he thinks he will buy it someday.

17. The seventeenth time, he makes a memo of it.

18. The eighteenth time, he swears at his poverty.

19. The nineteenth time, he counts his money carefully.

20. The twentieth time he sees your ad, he decides to buy from you or asks his wife to do so!

My success came when I became consistent in everything I do.

Even if I want to get my prospect to attend a live presentation call that will increase my conversion drastically, I’ll remind them of it routinely.

There’s a reason why marketers offer 7 to 10-day boot camps. It gives value first, and also repeatedly reminds the prospect of the product or business.

Shiraz Khan is a marketing expert in the Home Business industry, with a strong reputation for having an easy-to-learn training approach.

To learn more about his 7-Figure Home Business training, visit www.MeetShiraz.com for a free E-course.

Article Source: http://EzineArticles.com/?expert=Shiraz_Khan
http://EzineArticles.com/?The-Missing-Element-In-Your-Lead-Generation-Efforts&id=863093

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Click here to watch free 7-Day Videos on Magnetic Sponsoring

www.msponsoring.resultmakemoney.com

A few years ago, Mike Dillard made a breakthrough product called Magnetic Sponsoring to change the face of the home business industry forever. The key to his success as a network marketer was to give value to the world, and watch it come back to him ten-fold.

Many times when you give, you get back in the form of money and wealth. The Magnetic Sponsoring program teaches this very principle to any entrepreneur with a dream to strike it rich from home.

The more you give to the world, the more you get back in return. It’s no mystery.

However, I’ve discovered there’s another piece to this idea that only completes Mike Dillard’s theory. That piece is the expression of gratitude.

In his book “The Science of Getting Rich”, Wallace D. Wattles writes that there is only one source in the universe that provides wealth. For most, this “source” is a deity. For others, it’s something else.

Whatever your beliefs are, Wattles argues that a form of existence allows you to attract wealth and abundance. It brings it to you.

He says that it’s only natural to get as close to this source of wealth and abundance as possible to see success in any kind of business or wealth creation strategy.

Wattles writes that the best way to do this is to “relate yourself to it by a feeling of deep and profound gratitude”.

As a home business owner, the key to attracting prospects, building a massive downline, and enjoying wealth and financial freedom is to give massive value to people first. Your intentions should be outward, instead of inward.

Help people achieve their financial goals first without asking for anything return, and in turn you’ll get what you’re looking for.

That’s the underlying message of Magnetic Sponsoring.

To complete that, express gratitude for anything you already have that enhances your well being, as well as anything that comes your way in the future. It’s easy to complain and look at what is lacking, and not focus on what a person already has as a blessing.

Focusing on lack creates negative energy, and limits the attraction of abundance and wealth.

After giving value and help to your prospects, be genuinely thankful for every penny you already have. Express this gratitude on a daily basis, and watch your bank account grow.

Shiraz Khan is a marketing expert in the Home Business industry, with a strong reputation for having an easy-to-learn training approach.

To learn more about his 7-Figure Home Business training, visit www.MeetShiraz.com for a free 10-day E-course.

Article Source: http://EzineArticles.com/?expert=Shiraz_Khan
http://EzineArticles.com/?Attention-Network-Marketers—What-Magnetic-Sponsoring-Hasnt-Told-You&id=847954

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Click here to learn more about the Secret Science of Getting Rich 7 Day Video Series.

http://thesgrprog.attainablemillionaire.com

26 January 2007

When it comes to establishing a presence online, nothing is more appealing to prospects than brand names. Being able to Brand your identity will take you a long way in the business industry. Hey, if Oprah Winfrey, NIKE, and Michael Jordan did it, you and I have the same capabilities.
Ok, so I’ve come to the conclusion that it doesn’t matter what MLM company you belong to, branding yourself online is going to be the best marketing move you’ll ever make in the history of your career. Forget about branding the company you are involved with rather it be Monavie, Quixtar, Giblink, YTB, etc. People don’t join companies, they join PEOPLE like yourself, and it would wise to PEP UP your identity so others will know and trust who you are as a Person and how you can HELP the lonely business owner who’s clueless on how to build an organization of people that will never ever quit. Here are 3 distinct ways to brand yourself online in your MLM company:

1. Create Videos-Taking advantage of social media is the “New Sexy” on the internet today. Tons of marketers are setting up their own Broadcasting site at YouTube. What a dynamic way to express yourself live and in action than through a television type format. Rest assured, people will relate to you better if you’re talking to them and they can see your pretty little facial expressions.

2. Relevant Content-Content is KING; I’m sure you heard that before because it’s TRUE. The Best Way to turn potential prospects OFF is to try to pitch them on joining your deal. Instead, offer Free Candy; Offer some free goodies that they can listen to, read, and check out before they decide to join you. Offer Free PDF’s, 800#s, or anything that veers away from selling. One thing I can promise you is when a potential prospect suspects you are trying to pitch them they will run away FAST. Don’t forget, you’re in the sharing business, not the selling business.

3. Visual Identity-Make sure you have a website or websites with picture of yourself all over them. Pictures are worth a thousand words. Be authentic. Let people know who you really are so they can better relate to you. Don’t be PHONY, be REAL. Tell people about your History, where you came from, your hobbies, etc. Just be YOU. Brand YOU and not your MLM company. Start a Myspace Profile about who you are and not about your business

Branding yourself in your MLM company is something most marketers won’t grasp until they realize not many people are following them. In order to have organizational architecture, which means having people follow you no matter what while duplicating your talents, you have to have the skills necessary to brand yourself effectively without pitching your business.

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Click here to learn more about branding

http://branding.resultmakemoney.com

26 January 2008

Do you want to make it BIG in network marketing? Want to earn the “BIG” money, live “the lifestyle,” make it to the top?

Yes?

Then you better be willing to do battle, get in the game, and fight like your success depends upon it – because it does.

Don’t let anyone kid you… if you want to make “the big bucks” in this (or any industry), you’re gonna have to fight. What’s more,you’ll be fighting a very formidable enemy: yourself!

Here’s what I’m talking about…

Whoever you are, you have the capacity to be your own bestfriend – OR – your own worst enemy.

To create serious success you must be willing to go to battle with that part of yourself that says things like:

“I can’t”
“I don’t want to today”
“I’m not good enough”
“I can’t find the time”
“I hope this is worth it”
“maybe I’m with the wrong opportunity”
“why can’t I do this”
“just give up”
“I’ll try”
“I’m not making enough yet to talk to so and so”
“nothing’s working”
“why can’t I find better people”
etc.

Most of these negative statements are obvious, but others like “I’ll try”are more subtle, yet just as dangerous.

Thoughts like these WILL cross your mind… it’s inevitable. It’s what you do with them however that matters.

You can not allow these thoughts to persist and turn into patterns of daily thinking… it’s far too destructive.

Instead, CHALLENGE any and ALL negative thinking, and take action…

For Example: Instead of “I don’t think I can do this”… challenge that perception and ask yourself this: “What can possibly stop me once I’vemade up my mind I WILL do this?” Or, “what can I do to make this happen?”

Then… move out of the “thinking phase” and into the ACTION phase. Take consistent action and implement your ideas. When you fail (and you will),make small adjustments and go at it again, and again and again.

PERSISTENCE.

If you want it badly enough, exercise the mental discipline it takes tostay in action mode, doing what it takes to get to where you want to be.

Never question IF you can do it. Or IF you can make it. Make a decision that YOU WILL make it. YOU CAN do it. And nothing is going to keep youfrom achieving it. Believe it. Then, act on that belief and continue to act on it every single day until you get there.

If you look at the most successful people in the world, what’s the common denominator? Is it how they speak? Their age? Their height? Their looks? Not usually.. it’s what’s in between their ears… it’s how they think. It’s the ATTITUDE they bring to the table. The ATTITUDE that says failure is not an option. That “I won’t settle for “I’ll Try”…. but only: “I’ll DO. “The ATTITUDE that says “nothing will stand in my way… because nothing CAN stand in my way.”

When you hit a wall (and you will)… find a way over that wall, around that wall or right through that wall…Do whatever it takes to get past that wall.

Be resourceful, resilient, resolute.

Monitor your self talk. Watch what you focus on. Take care what you say to yourself. Ruthlessly examine your daily routine, and the action you take and streamline your approach so that when you’re “doing business”, you’re doing it with maximum efficiency.Make sure your goals are down in writing, and then pursue them with passion. Be a “three percenter” and do what others are unwilling to do, so you can achieve what others never will. Become a focused, unstoppable force and you will attract & inspire others. Don’t “think you can”…

KNOW YOU CAN.

And never, ever underestimate the power of THOUGHTS … because what you think will make you… or break you. Control your thoughts. If you don’t, you can be quite certain “they” will control “you”.Fight the fight… and fight hard. It’s worth it. Trust me.

Mark Wieser is a full-time network marketer, industry trainer, and Mike Dillard’s original “phone coach” & recruiting mentor. He’s the creator of http://www.surefiresponsoringsecrets.com/. Although Mark charges top-dollar for coaching, he freely shares his insider sponsoring strategies on his website: http://www.mlmsponsoringtips.com/  

16 January 2008

The secret to getting leads isn’t about reproducing the same content over and over using mass article or video submission software. It’s all about leveraging the networks of others. You’ll learn how to do that using Web 2.0 in the following article…

The secret to getting hundreds of free Network Marketing leads and sales every day is to start small and to always leverage your efforts.

Most traffic methods are easy enough to get small short-term results with. But the real challenge is to turn those results into repeating long-term ones.

Say you write an article in an ezine like ezinearticles.com. The day you get published, you’ll get 1, 3, or maybe even 5 leads. But if you don’t turn some heads quickly, the results will stop the next day.

A well-written press release submitted to 24-7pressrelease.com might send you 40 leads for your MLM opportunity in a single day. But on its own will rarely bring you any more after that.

Your MySpace profile or YouTube video may bring your Home Business a few leads if you have a lot of friends in your network, but it will take forever to put your video in front of enough people to make it worthwhile the effort.

Without a way to accumulate the effect of multiple MLM lead generation sources, it’s going to take forever to get leads, customers, and distributors, right?

Smart Network Marketers online find ways to leverage their consistent efforts and they compound them on top of each other.

For example, while some people might create a single YouTube video and post it and wait for a decent number of views to generate MLM Leads–smart Network Marketers find ways to reuse the video which took them a lot of time and effort to create.

So they bookmark their video with del.icio.us, a social bookmarking site. Then they “digg” it at digg.com. Then they create a lens at squidoo.com and embed their YouTube video there as well.

This exposes their video to views from other networks of people who they wouldn’t have had access to before.

But guess what happens now?

The people on YouTube who saw the video will leave some comments and leave feedback. They’ll talk about it and share it with their friends. People on digg.com who come across your “dugg” video will discuss it in digg with their friends and refer THEIR networks. The same happens with people on del.icio.us and Squidoo.

But why stop there?

These online MLM Home Business marketers post their video on their Wordpress blog and add it to their MySpace profile to get even more exposure in more of their networks.

And if they’re using Google Adwords to promote their capture page, well, they may as well embed their video on their capture page and make it autoplay. After all, they’re getting a lot of clicks that cost them money anyway and not all of them opt-in or buy.

Why not turn those clicks into useful “view count” on YouTube?

Yes! YouTube will count the number of views your video gets wherever it’s embedded. And the more views it gets, the more YouTube thinks it’s popular and starts to recommend it on the front page and as “related video” when prospects are watching similar videos post by others!

Not only that–but the people who notice your popular video start blogging about it and embedding it in their Google Adsense blogs. Their visitors start to discussed it and leave comments too.

Finally, the Search Engine giants like Google and Yahoo start to see all these related discussions and comments around the simple video. Now they start sending targeted MLM leads right to you because they’re ranking your page as some pretty relevant content to anyone searching for information on Network Marketing.

And all of this started with a single video.

But most Network Marketers write one article and stop. Post one video and stop. Then they wonder why they get no leads for their Home Business.

Do you realise the potential to generate enormous numbers of MLM leads by leveraging a single lead generation effort with cross-promotion? Can you see how you can create a snowball effect of piles of cash, product sales, and distributor enrolments–simply by leveraging the networks and contents of millions of other people? 

PS. You can learn to generate your own Home Business leads with our Network Marketing Training videos